Hi Reader, If you live in the US and have already filed your 2024 taxes, congratulations. I spent the better part of the weekend trying to get my own taxes completed and dealing with mom's taxes, too, which are more complex than mine. In dealing with my own taxes, I ran into confusion over the new 1099-Ks vs. 1099-NECs so I thought I'd share a few pointers to clear up any questions and provide guidance. 1099-NECs
1099-Ks
Preparing your taxes doesn’t have to be stressful if you have a good bookkeeping system that you feel confident managing on your own or in concert with a financial consultant, such as a bookkeeper or accountant. Reach out to me if you'd like some help mapping out a system that works for you and your business. Until next time,
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I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
It's a tough time to run a small business—with many economists predicting a recession and all the uncertainty caused by the US government. We've certainly yet to see the impact of the massive federal layoffs and cuts to government programs in addition to other economic issues at play. As a result, many consumers and businesses are already tightening their purse strings and preparing to go without. In response, many of my students and clients have been floating the idea of offering discounts...
Three has an almost mystical symbolism and power whether you're pondering math, music, or spirituality. Our brains just love patterns, and three is the smallest number needed to create one. It's satisfying, complete, and somehow feels "just right" to our minds. That's why it's so powerful when considering pricing strategies, as well. Here are three ways to leverage the power of 3 for your pricing: Sandwich Pricing When businesses offer three price points, something fascinating happens. The...
For quite some time now, I've been teaching entrepreneurs about the benefits of value pricing. (Check out Does Size Really Matter to learn why this strategy makes so much sense for small businesses.) But, I was today years old when I learned about Dutch economist Peter van Westendorp's Price Sensitivity model, which he developed in the 1970s. To determine psychologically acceptable price ranges for products or services, he created 4 research questions to ask target audiences. If you've ever...