I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
I'm Back, Baby!
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It's been a while since I've done any public workshops or speaking engagements and I'm excited to announce I'm returning to one of my favorite venues next week, the New York Public Library Business Center. It's a virtual session, so no matter where you live, you can join in the fun and education! Stop Selling Yourself Short: Avoid Common Pricing MistakesMonday, May 19th 12:00PM-1:30PM (ET)
In this session, I share the 5 pricing mistakes I see all the time with my students and clients and how to avoid or fix them as well as some of my best pricing tips. Plus, there'll be plenty of time to answer questions, too. But don't just take my word for how valuable this session is going to be. Here's what attendees of my free pricing sessions say: Got so much out of Lauren's talk. Can’t believe it was free of charge.
Super informative and helpful. One of the best speakers! If you are struggling with pricing products/services, I highly recommend attending any of Lauren's informative sessions on pricing. I know with the current economic uncertainty, pricing is a hot button topic for a lot of businesses. It's one element of our strategy that we have ultimate control over and that can make or break us. It's also one of the key ways to position your company for ultimate success or failure. I hope you'll join me Monday and bring your burning pricing questions with you. Until next time, Your success is our strategy! No longer want to receive my newsletter but don't want to miss my special offers and announcements? Click here. |
Easily Said & Done
I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
Hi Reader, Honestly, I was going to writing about something else for my first missive of the new year, but I don’t want to add my voice to those trying to normalize what is not normal. I don’t know about you, but it’s very hard to shut out what’s going on and focus on my to-do list these days. Especially, when every item seems trite and pointless against the much larger issues hitting the news feeds multiple times a day. It’s more than a lot. It’s way too much. So today my message is simple:...
Hi Reader, Right now, there's a consumer 'blackout' movement afoot to, basically, stop buying stuff for the entirety of the Black Friday weekend from corporations. This isn't just happening in the USA, but also in Canada, as a way to protest the current economic climate and policies that are making the wealthy wealthier and squeezing every penny out of the rest of us. Don't forget, there's still active consumer protests against Target, Home Depot, and Amazon, among others, as well. In other...
Hi Reader, When I teach business growth classes one of the first sessions includes a discussion about Exit Strategies. What most entrepreneurs fail to realize is that how they plan to end their relationship with their business is perhaps even more important than how they start it. Exit strategies are a critical aspect of any business growth plan because the way in which you leave your business shapes key activities, priorities, and decisions all along your path. Some common business exit...