I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
Not Another AI Tool!
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Have you tried Google's experimental NotebookLM? The point of this latest AI tool is to organize and synthesize information into digestible formats. I name my first Notebook simply 'Value Blogs.' In less than 1 minute, I add 5 links to blogs I've written and shared over the years each addressing some aspect of defining and/or pricing one's value. Here's what I picked: I click a button and a slew of resources appears at my fingertips, including an FAQ and a study guide with key questions, an answer key, essay-style questions, and a glossary of terms. Color me impressed. But, wait, there's more! I click 'View Chat' and, although it takes a little time, I get, I kid you not, a podcast-style conversation, which is incredibly realistic, between a male and female personality discussing all the main points and takeaways of my content. It blows my mind, to be honest! 🤯 Take a listen and tell me it doesn't sound like the real deal. I am not a Google girlie. If there's another tool that's comparable, I'll choose it. But I can't deny this is something for which I can honestly see so many applications. Over the past year, I've tested a number of AI tools and this one by far delivers the biggest payoff for the least amount of time and effort. Here's how I'm thinking of using Google NotebookLM to support me and my business:
I encourage you to play around with this free-for-now tool for yourself and see how it might make building your business just a little bit easier. And, if you've got an AI tool you simply don't know how you've lived without, please share it with me. I'd love to check it out. PS - If you missed it, last week I was raving about A New Tattoo. Your success is our strategy!No longer want to receive my newsletter but don't want to miss my special offers and announcements? Click here. |
Easily Said & Done
I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?
Hi Reader, Something I've been enjoying of late are multiple influencers showcasing the limits of ChatGPT and the like. One guy asks it some pretty basic questions, such as to name a number between one and one hundred that includes the letter 'a.' (Spoiler alert: there aren't any). ChatGPT lies to his face over and over again. Another one provides examples of business fails due to AI. Some are pretty extraordinary. But here's the thing, this isn't just a harmless gimmick, it's a warning cry,...
Have you seen the video of McDonald's CEO Chris Kempczinski trying to promote the new Big Arch burger ahead of its March 3rd launch? How about any of the many, many videos or memes negging on it for a host of reasons, including how Kempczinski refers to the burger as "a delicious product" or his failure to take a real bite of it, seeming almost disgusted by it. To me, there are three great marketing stories going on here. 1. Going Viral Isn't the Goal Yes, there is such a thing as bad PR and...
This fall my mom was diagnosed with mild-to-moderate dementia. While sad, it did not come as a surprise. It's one reason I sold her house and we moved in together late last summer. At first, I planned outings to the Y and other senior programs, scheduled visits from family and friends, coordinated physical therapy appointments, and designed little daily activities to keep her engaged and stimulated. This winter it's gotten harder and harder to get mom out of bed let alone dressed and out the...