The Right Tools


​Last week, I spent about an hour digging out my mom's driveway with the heaviest shovel ever made—one with a long, solid wooden handle and rusted, chipped and partly bent blade.

​It's a leftover from when my dad used to handle our snow removal, so we're talking probably a couple of decades old.

​It got me thinking how important it is to have the right tools for the job and how much harder a job becomes when you're using tools that don't fit the need or you.

​That old shovel made a tough job tougher not just because of the condition it was in but because it was too big and heavy for me.

​I often hear from entrepreneurs looking for a silver bullet solution for multiple needs in their businesses. I also know many that have invested in products or services that they never or barely use, and I can honestly say that that's happened to me, too.

My advice for finding tools and service partners worth investing in is:

  • Dont' try to find one tool or consultant to solve everything.
  • Put your needs in priority order and define how solving each will impact your business and bottomline.
  • Set a realistic budget and be honest with yourself and others about what you can afford.
  • Don't let someone sell you something that doesn't fit your business, budget or work style. If a solution means more work for you, then it's not the right solution.

​It's also really helpful to ask others for recommendations and referrals. I'm always happy to connect people to resources I think will serve them and their business well, so don't hesitate to reach out if you're in the market for support.

Until next time...

Your success is our strategy!

Easily Said & Done

I help entrepreneurs leapfrog over the typical potholes that derail most small businesses with inspiration, motivation, education, and support across a wide range of business topics drawn from over a decade of running my own business, teaching entrepreneurship for the City of New York, and coaching and consulting privately with dozens of women and minority small business owners. Honestly, why go it alone when help is an email away?

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